Wednesday, 21 September 2011

Villa Legend Helps Set Fundraising Record for Acorns

A return to Villa Park by football legend Paul McGrath to help set a record for the most amount of money ever raised by football fans during a Premier League match has generated a final total of £7,500 for Acorns Children’s Hospice.

The fans’ favourite took to the pitch at half-time to ask the crowd to get their mobile phones out and donate using the first ever free text donation service, JustTextGiving by Vodafone. Every penny donated went directly to the charity and the service also allowed people to claim Gift Aid to increase their donation and help Acorns raise even more money.

Elinor Eustace, corporate partnerships manager for Acorns said: “This is a fantastic amount – enough to run a ten-bed hospice, providing care and support for local life-limited children, for a day.

“It was so exciting to be part of setting a record and to see the crowd’s reaction to Paul McGrath being back at Villa Park.

“He received such a warm welcome and the fans responded to his request on our behalf so generously. On behalf of everyone at Acorns, I’d like to give a big thank you to Paul and Aston Villa for making it possible and to everyone who donated on the day.”

Paul McGrath added: “‘I was blown away by the reception I got from the fans at Villa Park and want to thank them all for welcoming me back and supporting such a great cause”

It costs over £8m a year to run Acorns three hospices, currently caring for over 600 children and the charity relies on voluntary donations for over 70% of its income. For further information visit

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